These elements are usually processed through a graph that shows each of the stages through which the customer passes and in which the moments in which the customer will interact with the company are highlighted by means of points along a timeline these points will be positioned above or below the timeline based on the quality of the customer experience in them By connecting each of these points with a line you will get the performance map in which it will be determined more precisely in summary.
how good the customer experience was throughout the process Start by mapping the questions people ask at each stage of the buying cycle whether it belongs at the top middle or bottom of the funnel Now look for the gaps Are there any questions you dont provide Indonesia Phone Number answers for Create a list of content that needs to be created to provide many answers at each stage Then get busy creating it Before long youll have content for all stages of the buying journey and youll likely see the results in your bottom line An example of a Customer Journey Map for a cinema.
Lets take the Customer Journey Map of a cinema for example a customer wants to see a film doesnt have time to buy tickets and decides to buy them online He enters the theaters website and is attracted by the design the experience is positive at first then he looks for the section of films in theaters and notices that it has a wide range of options to choose from another positive point He is looking for a little information about each movie but the website does not present the synopsis of any of them thats the first negative point .
發表於 2024-2-20 14:09:57
